AI-generated content can look complete before it is safe to publish. A structured review protects the business, its audience and the people or brands shown in the content.
Check facts and visual accuracy
Verify product details, prices, dates, names, claims, captions, contact information and visual representations. Look for distorted objects, faces, logos or text.
Confirm rights and consent
Confirm rights for uploaded images, video, music, fonts, logos, voices, likenesses and testimonial material. Do not use deceptive impersonation or unlawful deepfakes.
A reviewer can compare the final video with the approved campaign brief and mark each script, scene, asset and publishing field as checked.
Review the final publishing context
Check the aspect ratio, caption safe area, thumbnail, platform policy, audience setting, date, time and final account before approval.
Limitations and responsible review
A checklist reduces risk but does not replace legal, licensing, advertising or specialist advice when required.
Generated scripts, media and recommendations should be checked against the approved business information, source assets, rights, platform policies and intended audience before professional use.
Conclusion
Approval is not a formality—it is the point where the user accepts responsibility for the final content and publishing decision.